Annual
$199per month, billed annually
A yearly check-up. Know where you stand and what to fix first.
Book a demoThe first valuation tool that shows what's wrong in your business and how to fix it
Reins uses your QuickBooks or ServiceTitan data to show what's holding your business back and what you can do to grow its value.
Based on real business sales
See how every number was calculated
Setup takes minutes
Customers see a 39% increase in company value in 24 months
$
8,400,000
+$3.5M (+41.9%)
Reduce OpEx to 40% of revenue
+$1.1M
est. value
Cut member churn by 10%
+$640K
est. value
Raise maintenance plan margin to 48%
+$1.4M
est. value
Hand off jobs over $5K to your team
+$380K
est. value
in partnership with industry leaders
and the networks behind them
Trusted by independent business owners in the trades
HVAC & Plumbing · TX
HVAC & Plumbing · FL
Home services · CO
Electrical · PA
HVAC · GA
Electrical · VA
Plumbing · FL
Garage doors · WV
Construction · OR
Home services · FL
Plumbing · TX
Glass · TX
HVAC & Plumbing · TX
HVAC · WV & PA
Plumbing · UT
HVAC · CA
HVAC & Plumbing · MA
Landscaping · OR
Restoration · IL
Electrical · TN
Electrical · NC
Plumbing ·
Electrical · Multiple
HVAC & Plumbing · CA
Roofing · Canada
Landscaping · CA
Pest control · Multiple
Home Services · CA
HVAC · MN
Restoration · Oregon
Construction · CA
Restoration · CA
HVAC & Plumbing · GA
HVAC & Plumbing · MI
Garage doors · IL
See more
CustomersBuilt on your QuickBooks or ServiceTitan data
Generic benchmarks can't tell you what's happening inside your business. Reins reads your books and field data, so every recommendation comes from how your company actually runs.
Plugs into the tools you already use
Connect QuickBooks or ServiceTitan in minutes. Use different accounting software? Just send us your financials.
Updates with every new valuation
Every new valuation pulls your latest data, so you can see whether the business changes you made are actually working.
Based on real business sales
Your value is based on what businesses in your trade actually sold for, using real sale data, not a rule-of-thumb multiple.
Know exactly what to work on next
Reins finds the weak points in your business, shows you how to fix them, and how each fix impacts your valuation.
Next steps ranked by dollar impact
See what each move is worth before you commit to it, so your time goes to the fixes that pay the most.
Found in how you actually run
Reins spots problems in your ServiceTitan and QuickBooks data that a P&L alone won't show you.
A step-by-step plan, not a report
Every recommended action is specific to your business, with targets set from your own numbers and the steps to hit them.
Compare your numbers to businesses like yours
See how every metric in your business stacks up against your peers, and exactly where you're ahead or behind.
Matched to businesses like yours
Peers are matched on trade, size and location, so you're compared with companies that actually look like yours.
Your rank on every metric
From margins to booking rate, see where you rank on every metric we track.
Proof your changes are working
Track every metric across updated valuations and see which moves actually paid off.
Owners in the trades use Reins to grow what their business is worth
Analyze my businessMedian increase in company value for Reins customers after 24 months
+39%
“Reins does an awesome job of taking a difficult subject and making it easy.”
Stuart Baldick III, Owner of Stuart's Plumbing Service
“Absolutely, Reins has met our expectations. It was a breeze… very easy to get it going.”
Shauwn Collins, Owner of Absolute Electric LLC
How it works
Where the number comes from
Valuations come from your own books and real market data, and you can see how everything was calculated.
Connect QuickBooks or ServiceTitan
Read-only and encrypted. Using another accounting platform? Send us your financials instead.
We value your business three ways
What similar businesses actually sold for, what your future earnings are worth, and what you own minus what you owe. Then we blend them into one number.
Every number shows its source
Each figure traces back to your own books or a named data source, so you can see exactly how we got there.
See what to fix, and what it's worth
Model a change like booking rate or EBITDA and watch your valuation move.
Built on data from
BVR DealStats
Real business sale prices
Kroll
Industry risk data
Federal Reserve
Long-term growth outlook
Bureau of Labor Statistics
Wage benchmarks
How it compares
Most valuations give you a static report. Reins gives you a live plan.
ReinsRecommended
Business BrokerBroker opinion of value
Formal appraisalCertified valuation firm
Time to your number
48 hours
Weeks
Weeks to months
Cost to get started
From $199/month
Free only if you're selling
$5k–$20k+
Built on your real financials
Only top-line metrics
Benchmarked against your trade
Varies
Varies
Neutral, with no stake in a sale
Updated on a cadence you choose
Peer comparisons and AI insights
Shows what moves the number most
Next steps to increase your valuation
Milestone planning
Exit modelling
reins valuation pricing
Pricing tailored to your stage of growth
Your growth plan and valuation, refreshed on a cadence you choose.
Bi-annual
$299per month, billed annually
For owners working the plan. See what moved and why.
Book a demoQuarterly
Best value$399per month, billed annually
For owners pushing hard on growth. Always know your next move.
Book a demoWant incentives for your key people too?
See Valuation & Incentive plans
Compare plans
The whole Reins bundle. Broken down by plan, side-by-side
Everything in each Valuation plan, side by side.
Annual$199 per month
Bi-annual$299 per month
Quarterly$399 per month
Valuation
Valuation report
Annual
Bi-annual
Quarterly
Price
$199 per month
$299 per month
$399 per month
Owner dashboard
Peer comparables
AI insights
Period-to-period comparison
Integrations
ServiceTitan
QuickBooks
Questions owners ask first
What will Reins actually show me?
Where your business is leaving money on the table, how you compare to companies in your trade, and a ranked list of next steps with the estimated impact of each one. You also get a defensible valuation, so you can track the results over time.
Why connect QuickBooks and ServiceTitan?
Your books show what you earn and spend. ServiceTitan shows how the work actually gets done. Together they let Reins find growth opportunities a P&L alone can't. QuickBooks (or your financials) is all you need to start. ServiceTitan adds the operational picture.
Is my financial data safe?
Yes. Reins connects with read-only access, protects your data with bank-level encryption, and keeps your numbers confidential.
How long does it take?
48 hours after you connect your books. If you send us your financials manually, a few days.
Is the valuation real or an estimate?
It's a real valuation. Reins builds a defensible number from your actual financials and field service data, benchmarked against real companies in your trade and reviewed by a person before it reaches you.
What does it cost?
Plans are $199, $299 or $399 per month, billed annually, depending on whether you want your growth plan and valuation refreshed once a year, twice a year or every quarter.
See exactly how to grow your business
Connect QuickBooks or ServiceTitan to see what's holding your business back and what you can do to grow its value.